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36 in 36

Project type

Identity, Campaign, Social Media, Event Design, CX

It is often said that people from diverse backgrounds and experiences working together on a singular problem have the highest chances of coming up with a best and original solution.
Nigeria is one of the most diverse nations of the Earth. This diversity stretches across languages, cultures, art and anthropology.

We crafted and deployed a brand and communications system for 36 in 36, a Festival aimed at establishing that a progressive and unified Nigeria is possible using rich and diverse artistic expressions and tourism destinations as the a platform for national rendezvous.

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